I’ve finally taken the plunge after over a year of deliberation! The Candy Tree will always have a special place in my heart but it is time to move on to the next chapter in my crafty life.
Emma Dickie Design sums up everything about my jewellery, knitwear and cross stitch pieces. It’s more professional and unique to me.
The Candy Tree came about from my college days – I had painted a tree with a lollipop head and the name seemed to fit with my vibrant beaded jewellery. However that was before I was aware of how important Search Engine Optimisation (SEO) was to an online business. Google searches for my business name brought up results for party planning companies and product photos of actual candy trees. I hadn’t heard of these before but they are centerpieces often made from sweets. Also, ‘TheCandyTree’ wasn’t actually available as an Etsy shop name so I went with ‘TheCandyTree125’ and I’ve always hated having this extra number after my name.
Now I am EmmaDickieDesign – no numbers! Plus when you Google my name you will be sure to find me smack bang at the top of the page!
I’m very excited about this new step. I already have my new branding printed on business cards and earring cards so I’m raring to go.
As a way of introducing my customers to my new shop name I would like to offer a coupon code. Simply use coupon code EMMADICKIEDESIGN for 15% off everything in my Etsy shop!
It’s an exciting time as I also intend to streamline my range of products. Please keep checking back in my Etsy shop to see how things progress!